Having raced cars, worked for and run small businesses in publishing and exhibitions, I joined Chbi, a small Internet company, in 1997. Two years later it had transformed into Razorfish, with 2,000 employees in 13 offices around the world, and I found myself responsible for their strategy offering to clients.

In March 2001, as the Internet bubble deflated rapidly, I left Razorfish. I cycled over the Pyrenees and worked with change agents Ideas Unlimited. By Christmas 2001 I had come up with the idea for Authentic Business, a web based newsletter and consulting service designed to help businesses with a positive purpose flourish.

I now live in Bath working part-time with Ethical Media.