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AccountAbility

AccountAbility is an international, not-for-profit, professional institute dedicated to the promotion of social, ethical and overall organisational accountability. As part of the process of designing their quarterly magazine, we also developed a structure into which all their other documents could fit. Based on colour, the structure rationalised the outputs from the different programme areas which the organisation were developing. Using this system, which also included styles for images and font, it was possible to easily determine the style of a document - therefore saving the cost of developing a new document from scratch on an ad hoc basis.

AccountAbility branding

The new OneWorld Annual Report is just what we were looking for. It is neither too glossy nor too worthy, but comes across as smart, clear and comprehensive... – Peter Armstrong – Director – OneWorld International
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Friendly, imaginative, precise and fun to work with! – Martin Wright – Green Futures
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